{"id":2500,"date":"2023-06-11T00:05:18","date_gmt":"2023-06-11T00:05:18","guid":{"rendered":"https:\/\/conception-logo.com\/en\/?page_id=2500"},"modified":"2026-10-12T15:46:40","modified_gmt":"2026-10-12T15:46:40","slug":"wordpress-website","status":"publish","type":"page","link":"https:\/\/conception-logo.com\/en\/services\/website-ecommerce\/wordpress-website\/","title":{"rendered":"WordPress Website"},"content":{"rendered":"\n<!-- Conception-Logo.com : \/services\/website-ecommerce\/wordpress-website\/ (gabarit premium 2026-10-11). 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.cls .rgrid{grid-template-columns:1fr 1fr}\n  .cls .pf{grid-template-columns:repeat(4,1fr)}\n}\n@media (max-width:760px){\n  .cls{font-size:16px}\n  .cls .wrap{width:calc(100% - 32px)}\n  .cls .stats{grid-template-columns:repeat(3,1fr);width:100%;gap:14px}\n  .cls .pgrid,.cls .fgrid,.cls .fgrid.c2,.cls .fgrid.c4,.cls .rgrid,.cls .hgrid,.cls .hgrid.c4,.cls .hgrid.c2{grid-template-columns:1fr}\n  .cls .pf{grid-template-columns:repeat(3,1fr);gap:10px}\n  .cls .keep{grid-template-columns:1fr;padding:24px 22px}\n  .cls .steps,.cls .steps.n3,.cls .steps.n5{grid-template-columns:1fr;gap:34px}\n  .cls .step{display:grid;grid-template-columns:56px 1fr;gap:0 20px;padding:0}\n  .cls .step .dot{margin:0;grid-row:span 2}\n  .cls .tlist li{grid-template-columns:1fr;gap:4px}\n  .cls .orbit{display:none}\n  .cls .flist details p{padding-right:0}\n  .cls .actions .btn{flex:1 1 auto;justify-content:center}\n  .cls .note{padding:22px}\n}\n@media (prefers-reduced-motion:reduce){\n  .cls *,.cls *::before,.cls *::after{animation:none!important;transition:none!important}\n  .cls.js .rv{opacity:1;transform:none}\n}\nbody.page-id-2500 .page_cover.xtra-cover-type-title{display:none!important}\nbody.page-id-2500 #site_footer{margin-top:0!important}\n<\/style>\n<div class=\"cls\">\n<section class=\"hero\" aria-labelledby=\"cls-h1\"><div class=\"wrap\"><div class=\"rv\"><nav class=\"crumbs\" aria-label=\"Breadcrumb\"><span><a href=\"https:\/\/conception-logo.com\/en\/\">Home<\/a><\/span><span><a href=\"https:\/\/conception-logo.com\/en\/services\/\">Services<\/a><\/span><span><a href=\"https:\/\/conception-logo.com\/en\/services\/website-ecommerce\/\">Website and e-commerce<\/a><\/span><span>WordPress website<\/span><\/nav><p class=\"tag\"><b>BUSINESS WEBSITE<\/b> Custom WordPress websites<\/p><h1 id=\"cls-h1\">WordPress website design <em>that reflects your brand.<\/em><\/h1><p class=\"lead\">Present your business, your services and your contact details on a clear website, <strong>designed around your visual identity and your visitors\u2019 needs<\/strong>. A web showcase that speaks directly to your target audience.<\/p><div class=\"actions\"><a class=\"btn\" href=\"https:\/\/conception-logo.com\/en\/contact-us\/\">Get a quote <svg viewBox=\"0 0 16 16\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M3 8h10M8.5 3.5 13 8l-4.5 4.5\"\/><\/svg><\/a><a class=\"btn btn-ghost\" href=\"#cls-b1\">See the structure<\/a><\/div><div class=\"stats\"><div><strong>10<\/strong><span>key structural elements<\/span><\/div><div><strong>4<\/strong><span>pillars of a good structure<\/span><\/div><div><strong>6<\/strong><span>client profiles<\/span><\/div><\/div><\/div><div class=\"visual rv\"><img fetchpriority=\"high\" src=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-site-internet-et-boutique-site-internet-819x1024.webp\" srcset=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-site-internet-et-boutique-site-internet-600x750.webp 600w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-site-internet-et-boutique-site-internet-768x960.webp 768w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-site-internet-et-boutique-site-internet-819x1024.webp 819w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-site-internet-et-boutique-site-internet.webp 1200w\" sizes=\"(max-width: 1024px) 80vw, 520px\" alt=\"Custom website mockups displayed on desktop, tablet and phone\" width=\"960\" height=\"1200\" fetchpriority=\"high\" decoding=\"async\"><svg class=\"orbit\" viewBox=\"0 0 150 150\" aria-hidden=\"true\"><defs><path id=\"clsCirc\" d=\"M75 75m-58 0a58 58 0 1 1 116 0a58 58 0 1 1-116 0\"\/><\/defs><text><textPath href=\"#clsCirc\">CLARITY \u2022 STRUCTURE \u2022 VISIBILITY \u2022<\/textPath><\/text><\/svg><\/div><\/div><\/section>\n<div class=\"strip\" aria-hidden=\"true\"><div class=\"track\"><span>BUSINESS WEBSITE<\/span><span>MULTIPAGE WEBSITE<\/span><span>WORDPRESS<\/span><span>HOME PAGE<\/span><span>SERVICE PAGES<\/span><span>BLOG<\/span><span>CONTACT PAGE<\/span><span>SEO<\/span><span>BUSINESS WEBSITE<\/span><span>MULTIPAGE WEBSITE<\/span><span>WORDPRESS<\/span><span>HOME PAGE<\/span><span>SERVICE PAGES<\/span><span>BLOG<\/span><span>CONTACT PAGE<\/span><span>SEO<\/span><\/div><\/div>\n<section class=\"sec\" id=\"cls-pourquoi\"><div class=\"wrap\"><div class=\"intro rv\"><div><p class=\"eyebrow\">Why a multipage website<\/p><h2>Engaging content, <em>well organized.<\/em><\/h2><\/div><p class=\"lead\">Content is one of the essential ingredients of a successful website: relevant and high quality, it keeps visitors on your site and encourages them to explore and interact. A multipage website gives it the room and the structure it deserves.<\/p><\/div><div class=\"pgrid\"><article class=\"pcard rv\"><span class=\"n\">01<\/span><h3>Varied, in-depth content<\/h3><p>A dedicated page for every aspect of your business: an engaging home page, an About page, product or service pages and a contact page.<\/p><\/article><article class=\"pcard rv\"><span class=\"n\">02<\/span><h3>Better-structured information<\/h3><p>A clear hierarchy makes it easy to move between sections and quickly find the information you need. The experience is smoother and more enjoyable.<\/p><\/article><article class=\"pcard rv\"><span class=\"n\">03<\/span><h3>More chances to be found<\/h3><p>Each page can be optimized for its own keywords. More pages also means more internal links, strengthening your site\u2019s structure in the eyes of search engines.<\/p><\/article><\/div><div class=\"keep rv\"><b>Key takeaways<\/b><ul><li><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>Your home page should grab attention, briefly introduce your business and point to the key sections.<\/li><li><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>A call to action on every page guides visitors toward a sign-up, a purchase or getting in touch.<\/li><li><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>One page per service lets you highlight its features and benefits, and target specific searches.<\/li><\/ul><\/div><\/div><\/section>\n<section class=\"sec cr\" id=\"cls-b1\"><div class=\"wrap two\"><div class=\"rv\"><p class=\"eyebrow\">Recommended structure<\/p><h2>The key elements of <em>an effective website.<\/em><\/h2><p class=\"lead\">Structure is the foundation all your content rests on. It should be logical, easy to browse and focused on your audience\u2019s needs. Here is the one we recommend.<\/p><ul class=\"tlist\"><li><b>Home page<\/b><span>Grab attention, briefly introduce your business and point to the key sections of the site.<\/span><\/li><li><b>Navigation menu<\/b><span>Clear and concise, so visitors quickly find what they are looking for.<\/span><\/li><li><b>Services or products<\/b><span>One page per service or product, with its features, its benefits and a call to action.<\/span><\/li><li><b>Blog<\/b><span>If relevant, a space to inform your audience and improve your SEO.<\/span><\/li><li><b>About<\/b><span>Your company, its story and its team.<\/span><\/li><li><b>Testimonials<\/b><span>Social proof: customer reviews or case studies.<\/span><\/li><li><b>Contact<\/b><span>Clear contact details and a contact form.<\/span><\/li><li><b>Policies<\/b><span>Pages such as the privacy policy and the terms of use.<\/span><\/li><li><b>Calls to action<\/b><span>Strategically placed on every page to encourage visitors to act.<\/span><\/li><li><b>Sitemap<\/b><span>To make information easier to find.<\/span><\/li><\/ul><div class=\"opt\"><span>+<\/span><p><strong>Built on WordPress.<\/strong> We build your website on WordPress, a solid foundation for presenting your business and growing your content.<\/p><\/div><\/div><div><figure class=\"fig rv\"><img src=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure-1024x683.webp\" srcset=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure-300x200.webp 300w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure-600x400.webp 600w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure-768x512.webp 768w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure-1024x683.webp 1024w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/section-site-structure.webp 1500w\" sizes=\"(max-width: 1024px) 92vw, 860px\" alt=\"The key elements of an effective website.\" loading=\"lazy\" decoding=\"async\"><\/figure><div class=\"win rv\"><div class=\"bar\"><i><\/i><i><\/i><i><\/i><b>FROM SEARCH TO ACTION<\/b><\/div><div class=\"gram\"><div><strong>SEO <small>GET FOUND<\/small><\/strong><div class=\"th\"><i style=\"width:25%\"><\/i><\/div><p>A well-designed structure makes indexing easier for search engines.<\/p><\/div><div><strong>Navigation <small>FIND THE WAY<\/small><\/strong><div class=\"th\"><i style=\"width:50%\"><\/i><\/div><p>A clear, intuitive path encourages visitors to stay longer.<\/p><\/div><div><strong>Hierarchy <small>UNDERSTAND<\/small><\/strong><div class=\"th\"><i style=\"width:75%\"><\/i><\/div><p>Important information stands out and leads to the details.<\/p><\/div><div><strong>Conversion <small>ACT<\/small><\/strong><div class=\"th\"><i style=\"width:100%\"><\/i><\/div><p>Visitors are guided toward a sign-up, a purchase or getting in touch.<\/p><\/div><\/div><\/div><\/div><\/div><\/section>\n<section class=\"sec dk2\" id=\"cls-b2\"><div class=\"wrap\"><div class=\"intro rv\"><div><p class=\"eyebrow\">Who it\u2019s for<\/p><h2>A website built for <em>your reality.<\/em><\/h2><\/div><p class=\"lead\">Launching, growing or modernizing: a professional website meets very different needs depending on your organization.<\/p><\/div><div class=\"fgrid\"><article class=\"fcard rv\"><div class=\"fhead\"><div><h3>Entrepreneurs and startups<\/h3><\/div><span class=\"idx\">01<\/span><\/div><p>Often the first step to building your brand and your online identity, and to attracting your first customers.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Launching your online presence<\/p><\/article><article class=\"fcard feat rv\"><span class=\"pop\">MOST COMMON<\/span><div class=\"fhead\"><div><h3>Small and medium businesses<\/h3><\/div><span class=\"idx\">02<\/span><\/div><p>Expand your customer base, promote your products and services, stand out and reach new markets.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Standing out<\/p><\/article><article class=\"fcard rv\"><div class=\"fhead\"><div><h3>Independent professionals<\/h3><\/div><span class=\"idx\">03<\/span><\/div><p>Consultants, freelancers, artists and creators: an online portfolio and a tool to attract new clients.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Showing your work<\/p><\/article><article class=\"fcard rv\"><div class=\"fhead\"><div><h3>Established companies<\/h3><\/div><span class=\"idx\">04<\/span><\/div><p>Modernize your online presence to stay competitive, attract new customers and strengthen your brand image.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Modernizing your image<\/p><\/article><article class=\"fcard rv\"><div class=\"fhead\"><div><h3>Nonprofit organizations<\/h3><\/div><span class=\"idx\">05<\/span><\/div><p>Raise awareness for your cause, collect donations, share important information and mobilize your community.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Mobilizing your community<\/p><\/article><article class=\"fcard rv\"><div class=\"fhead\"><div><h3>Caf\u00e9s, restaurants and shops<\/h3><\/div><span class=\"idx\">06<\/span><\/div><p>Keep your customers informed about your hours, your menus, your products and your current promotions.<\/p><p class=\"for\"><b>IDEAL FOR<\/b>Everyday updates<\/p><\/article><\/div><div class=\"note rv\"><p>Is your situation different?<span>Tell us about your business and your goals: we\u2019ll propose the website structure that suits you best.<\/span><\/p><a class=\"btn\" href=\"https:\/\/conception-logo.com\/en\/contact-us\/\">Get a quote<\/a><\/div><\/div><\/section>\n<section class=\"sec lt\" id=\"cls-processus\"><div class=\"wrap\"><div class=\"phead has-img\"><div class=\"rv\"><p class=\"eyebrow\">Our process<\/p><h2>Simple for you. <em>Rigorous for us.<\/em><\/h2><\/div><figure class=\"fig fig-p rv\"><img src=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-1024x576.webp\" srcset=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-300x169.webp 300w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-600x338.webp 600w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-768x432.webp 768w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-1024x576.webp 1024w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus-1536x864.webp 1536w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/idee-cl-processus.webp 1920w\" sizes=\"(max-width: 1024px) 92vw, 860px\" alt=\"Design steps, from first sketch to final files\" loading=\"lazy\" decoding=\"async\"><\/figure><\/div><ol class=\"steps n5\"><li class=\"step rv\"><span class=\"dot\">01<\/span><h3>Consultation<\/h3><p>We talk about your business, your target audience and your goals to fully understand what your website needs to achieve.<\/p><\/li><li class=\"step rv\"><span class=\"dot\">02<\/span><h3>Structure<\/h3><p>We define the pages, the menu and the calls to action, for a logical path that is easy to follow.<\/p><\/li><li class=\"step rv\"><span class=\"dot\">03<\/span><h3>Design<\/h3><p>We create a design that reflects your brand, where every page serves your message.<\/p><\/li><li class=\"step rv\"><span class=\"dot\">04<\/span><h3>Revisions<\/h3><p>We fine-tune the website with you, based on your feedback, until it matches your expectations.<\/p><\/li><li class=\"step rv\"><span class=\"dot\">05<\/span><h3>Delivery<\/h3><p>We finalize your WordPress website, ready to welcome your visitors.<\/p><\/li><\/ol><\/div><\/section>\n<section class=\"sec faq dk2\" id=\"cls-faq\"><div class=\"wrap\"><div class=\"side rv\"><p class=\"eyebrow\">Frequently asked questions<\/p><h2>Everything you need to know, <em>simply.<\/em><\/h2><p class=\"lead\">Another question about your website project? Write to us, we\u2019ll be happy to help.<\/p><a class=\"btn btn-ghost\" href=\"https:\/\/conception-logo.com\/en\/contact-us\/\">Ask a question<\/a><\/div><div class=\"flist rv\"><details><summary>Which pages should my website include?<\/summary><p>We recommend a home page, a clear menu, one page per service or product, an About page, testimonials, a contact page, policy pages and a sitemap. A blog can be added if it\u2019s relevant for you.<\/p><\/details><details><summary>Why choose a multipage website?<\/summary><p>It lets you present every aspect of your business on a dedicated page, organize information clearly and optimize each page for its own keywords.<\/p><\/details><details><summary>Will my website rank well on search engines?<\/summary><p>A well-designed structure makes indexing easier for search engines, and each page can target specific keywords. It\u2019s a solid foundation for improving your online visibility.<\/p><\/details><details><summary>Which platform do you build websites on?<\/summary><p>We build business websites on WordPress.<\/p><\/details><details><summary>Website or landing page: which should I choose?<\/summary><p>A multipage website presents your entire business and serves several goals. A landing page focuses on a single action, ideal for a specific campaign. The two can work together.<\/p><\/details><details><summary>Is a website useful for a restaurant or a local shop?<\/summary><p>Yes. It keeps your customers informed about your hours, your menus, your products and your current promotions, which makes communication easier.<\/p><\/details><details><summary>Can I ask for changes during the project?<\/summary><p>Yes. Revisions are part of the process: we fine-tune the website with you until it matches your expectations.<\/p><\/details><\/div><\/div><\/section>\n<section class=\"sec cr\" style=\"padding:clamp(56px,7vw,90px) 0\"><div class=\"wrap\"><div class=\"rv\"><p class=\"eyebrow\">Explore more<\/p><h2>Services that <em>complement<\/em> your website.<\/h2><\/div><div class=\"rgrid\"><a class=\"rcard rv\" href=\"https:\/\/conception-logo.com\/en\/services\/website-ecommerce\/landing-pages-design\/\"><strong>Landing page<\/strong><span>A page dedicated to one specific campaign.<\/span><\/a><a class=\"rcard rv\" href=\"https:\/\/conception-logo.com\/en\/services\/website-ecommerce\/shopify-online-store\/\"><strong>Shopify store<\/strong><span>Sell your products directly online.<\/span><\/a><a class=\"rcard rv\" href=\"https:\/\/conception-logo.com\/en\/services\/graphic-design\/logo\/\"><strong>Logo design<\/strong><span>A strong identity at the heart of your website.<\/span><\/a><a class=\"rcard rv\" href=\"https:\/\/conception-logo.com\/en\/services\/social-media\/\"><strong>Social media<\/strong><span>Visuals that drive traffic to your website.<\/span><\/a><\/div><\/div><\/section>\n<section class=\"sec cta\"><div class=\"wrap rv\"><figure class=\"fig fig-cta rv\"><img src=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta-1024x1024.webp\" srcset=\"https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta-300x300.webp 300w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta-600x600.webp 600w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta-768x768.webp 768w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta-1024x1024.webp 1024w, https:\/\/conception-logo.com\/wp-content\/uploads\/2026\/10\/en-idee-cl-cta.webp 1200w\" sizes=\"(max-width: 1024px) 92vw, 860px\" alt=\"Finished graphic design work\" loading=\"lazy\" decoding=\"async\"><\/figure><p class=\"eyebrow\">Let\u2019s get started<\/p><h2>Your future website <em>starts here.<\/em><\/h2><p class=\"lead\">Tell us about your business, your audience and your goals. We\u2019ll propose the structure and the design that make the difference.<\/p><div class=\"actions\"><a class=\"btn\" href=\"https:\/\/conception-logo.com\/en\/contact-us\/\">Get a quote <svg viewBox=\"0 0 16 16\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\"><path d=\"M3 8h10M8.5 3.5 13 8l-4.5 4.5\"\/><\/svg><\/a><a class=\"btn btn-ghost\" href=\"https:\/\/conception-logo.com\/en\/services\/\">See our services<\/a><\/div><div class=\"proof\"><span><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>Custom design<\/span><span><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>Revisions with you<\/span><span><span class=\"ck\"><svg viewBox=\"0 0 12 12\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.2\"><path d=\"M2.5 6.2 5 8.5l4.5-5\"\/><\/svg><\/span>WordPress website<\/span><\/div><\/div><\/section>\n<\/div>\n<script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"Which pages should my website include?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"We recommend a home page, a clear menu, one page per service or product, an About page, testimonials, a contact page, policy pages and a sitemap. 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